My guess as to how this came about-
Sage CEO- "Ok, we need a new way to sell a $700 rod."
Rod Designer- "I think I can make a rod that casts farther than the TCR now."
Sage CEO- "No good. Nobody could cast that thing. That's why we softened up the TCX, remember?"
Rod guy- "Oh, yeah."
Marketing guy- "What about lighter? I can sell lighter."
Head of service- "Bad idea, they'll break too easy and we'll have to make 3 rods for each one that's paid for."
Sage CEO- "WHOA! That's no good at all!"
Marketing guy- "Ok since light and distance are out, what's left?"
Sage veteran (who's been tirelessly campaigning to bring the LL back)- "What about accuracy?"
CEO and Mktg guy- "YES! PERFECT! ACCURACY!"
CEO- "Can we do that?"
Rod Designer- "Uh, maybe. I guess so."
Mktg guy- "And its gotta look really cool."