Re: What Makes a Great Fly-Shop?
Welcome to the forum Donald,
Are you planning one?
You need to be ready for two distinct type customer although there may be many, I see 2 a lot.
Type one; fairly new to fly fishing and impressionable. For this person you need the brands and products that are featured in current marketing campaigns. The new & sought after rods & reels etc. These folks will have plenty of questions along the lines of, "so what's better", and you'll have to be ready with the answer.
Type 2: These are people who have everything and are browsing your inventory. For them, hard to find hooks and tying materials will be a find more often than a new rod.
I'm a type 2, I like finding a few spools of silk in a color I don't have or some neat hooks to tie on. My most recent buy were several packs of Senyo Shanks to learn tying articulated flies on. The guys at the shop I go to know I have a bunch of rods & reels but are always ready to show me the newest thing in fly design.