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Old 07-05-2013, 06:27 AM
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Default Re: Pure Fishing Acquires Hardy and Greys

Quote:
Originally Posted by mbchilton View Post
Pure Fishing is an American company, so what this likely means is Hardy/Greys is going to grow their business here. Hardy has a lot of opportunity for sales growth in North America without reducing their price, and I'm sure that's what Pure Fishing is interested in. I don't see them making any big changes to the product lineup or manufacturing in the near future.
Hardy (North America) set up shop in Lancaster PA back in 2008. I am curious why they weren't able to grow sales more rapidly, was it because of the "Made In the USA" only attitude, pricing, or brand loyalty ?
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