Re: New Fly Reel Company
I agree with the post about label design, focus on one that is instantly recognizable.
There's also lots of us spending lots of time & money to go fly fishing all the time that almost never fish in the western mountains. In fact it kind of becomes a point of abrasion that somehow manufacturers use this backdrop as the utopian life of fly fishing.
So you my might want to diversify that portion of your pictures (southern venues, eastern, etc.). At minimum is just tells a guy like me from Texas that this product isn't for me and thus spend less time considering it.
Are your reels "sealed" meaning only your shop can service? We fish in the hyper saline bay systems of the lower Texas coast and a great return/warranty policy doesn't hold much water on day 1.5 into a 4 day trip. The ability to service on the house boat is invaluable. Some of you competition is catching on to this.