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Thread: Ross Airius

  1. Default Ross Airius

    Hey, is anyone else a little peeved that Ross flooded the market with an overpriced import reel? This reel is a direct replacement for the Made in America Rhythm, but is under Ross Worldwide's banner. The price is $190-240. Honestly, do we need more reels made overseas? Now, to get a Ross made in the USA, you have a choice of a CLA or Evolution for lighter weights.

    Sorry, I needed to vent.

  2. #2
    Join Date
    Jan 2007
    Location
    Central Florida
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    5,392

    Default Re: Ross Airius

    Hi flyflingerandy,

    You can't blame Ross. They are in business to make money. We have too many people who want a cheap reel. Our American reel makers can't compete with China or Korea. As long as fly fishers keep choosing inexpensive reels from over seas we will have more and more of our American builders importing their reels. It appears that $300 is going to become the break point for our American makers to sell their reels and make money. I don't know how Tioga is making any money.

    Most of us will live to see the American fly rod and reel industry end up like our Auto industry. Better yet, look at our electronics industry. At one time all our TV's were made in America. Now I don't think there are any. The same thing is going to happen to our fly rods and reels.

    Frank

  3. Default Re: Ross Airius

    Quote Originally Posted by Frank Whiton View Post
    Hi flyflingerandy,

    You can't blame Ross. They are in business to make money. We have too many people who want a cheap reel. Our American reel makers can't compete with China or Korea. As long as fly fishers keep choosing inexpensive reels from over seas we will have more and more of our American builders importing their reels. It appears that $300 is going to become the break point for our American makers to sell their reels and make money. I don't know how Tioga is making any money.

    Most of us will live to see the American fly rod and reel industry end up like our Auto industry. Better yet, look at our electronics industry. At one time all our TV's were made in America. Now I don't think there any. The same thing is going to happen to our fly rods and reels.

    Frank
    You pose a point, but there are those of us like me, who will not spend over $120 for an imported reel, but would spend up to $300 for a domestic made reel. This is what has caused our economy to be **** (not just tackle, but everything) is having to compete on a global scale, since some Chinese plant can make the reel for next to nothing, compared to paying a decent wage here. Lamson is made in America, and I am in huge support of them. Ross made a mistake nixing the Cimarron and Rhythm, and adding a foreign made reel. I don't care if it is to make money, it is the principle of the matter. I realize that the profit on a $200 American made reel is less than 5-10% if you figure salary, but honestly, the Worldwide reels are junk compared to the Ross USA reels IMO.

    I am thoroughly disgusted with Ross about this move. When I saw the price tag on this reel, it made me laugh. Granted, Hardy reels are Korean made, along with Orvis, but with Hardy you are paying for the name, and Orvis is a heck of a reel, especially the BBS, for a little bit of money. Asking $200+ for an imported reel is a joke.
    I would like to see

  4. #4
    Join Date
    Feb 2005
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    South Texas
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    Default Re: Ross Airius

    If you want American production to become more common, pray for $6+ gas, because sky high fuel costs are what it will take to make US factories the cheaper option. (transport from Asian factory too costly)

    Wha? Not big on that idea? k then, how about the dollar being worth still less than it already is relative to other countries. That would keep US companies from being able to afford paying the Chinese and Korean factories and they'd have to make stuff here.

    Sound crappy too? I agree. Globalization is here, it ain't all bad, and it will continue to be taken advantage of by smart companies.

    Besides, reel manufacture is largely automated and doesn't employ a ton of people per dollar made. Want to support American jobs in Fly Fishing? Hire a guide for a day.
    http://sphotos.ak.fbcdn.net/hphotos-..._1276302_n.jpg

    I'd rather hunt fish than bait deer any day.

  5. #5

    Default Re: Ross Airius

    Well said Cliff - well said

  6. Default Re: Ross Airius

    Quote Originally Posted by BigCliff View Post
    If you want American production to become more common, pray for $6+ gas, because sky high fuel costs are what it will take to make US factories the cheaper option. (transport from Asian factory too costly)

    Wha? Not big on that idea? k then, how about the dollar being worth still less than it already is relative to other countries. That would keep US companies from being able to afford paying the Chinese and Korean factories and they'd have to make stuff here.

    Sound crappy too? I agree. Globalization is here, it ain't all bad, and it will continue to be taken advantage of by smart companies.

    Besides, reel manufacture is largely automated and doesn't employ a ton of people per dollar made. Want to support American jobs in Fly Fishing? Hire a guide for a day.
    Ok Cliff, then tell me why Hardy moved to Korea and their prices haven't come down much. $6 a gallon gas is dependent upon the stock market, long inflated and unregulated. There is no need for globalization, but American companies have seen too much profit on a global level for their companies and have encouraged it. Sorry again, but honestly, I have a hard time seeing how making a fly reel affordably in America is impossible. Lamson does it, Teton does it, and Ross CAN do it, but apparently others can't because they place too much value upon their items.

  7. Default Re: Ross Airius

    Globalization aside, I am an American, Therefore to make it simple and support Americans. I buy American made product. Be damned this nonsense about foreign cheaper this and foreign cheaper that. If we want America strong than we buy in America. Yes it costs more money, but at least I know my money is feeding an American worker. Think about that the next time you run to Wallyworld and buy made in China. ( puts soap box away) .................

    Land of the free and Home of the Brave..................And the best flyfishers in the world.............Americans

  8. #8
    Join Date
    Feb 2005
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    South Texas
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    Default Re: Ross Airius

    Quote Originally Posted by flyflingerandy View Post
    Ok Cliff, then tell me why Hardy moved to Korea and their prices haven't come down much. $6 a gallon gas is dependent upon the stock market, long inflated and unregulated. There is no need for globalization, but American companies have seen too much profit on a global level for their companies and have encouraged it. Sorry again, but honestly, I have a hard time seeing how making a fly reel affordably in America is impossible. Lamson does it, Teton does it, and Ross CAN do it, but apparently others can't because they place too much value upon their items.
    Because its a Hardy. Its an over-rated, over-priced English prestige brand that wouldn't be as appealing if they made cheap stuff too.

    $6/gal gas now would be caused largely by speculation. In a few years it will be caused by traditional supply and demand relationship, as the Indians and Chinese continue to trade in bicycles for automobiles.

    I suppose one could argue that globalization is unnecessary, but it would have to be based on the assumption that capitalism is as well. Globalization is used because of a situation caused comparative advantage. It was recognized and explained LONG ago by a guy named Ricardo who took the ball Adam Smith pitched and ran with it. Krugman more recently came up with a more complete explanation of its effects, but thats getting into nerd stuff.

    Lamson's reels that cheap are cast not machined and Teton has ceased production cuz they're out of money. Fly Fishing, Fly Fishing Gear, Fly Fishing Trips, Fly Fishing Techniques and News - MidCurrent

    (In the interest of full disclosure, I fish Ross, Lamson, Scott, Sage, Beulah, and St Croix, and voted for the "socialist")
    http://sphotos.ak.fbcdn.net/hphotos-..._1276302_n.jpg

    I'd rather hunt fish than bait deer any day.

  9. Default Re: Ross Airius

    Quote Originally Posted by BigCliff View Post
    Because its a Hardy. Its an over-rated, over-priced English prestige brand that wouldn't be as appealing if they made cheap stuff too.

    $6/gal gas now would be caused largely by speculation. In a few years it will be caused by traditional supply and demand relationship, as the Indians and Chinese continue to trade in bicycles for automobiles.

    I suppose one could argue that globalization is unnecessary, but it would have to be based on the assumption that capitalism is as well. Globalization is used because of a situation caused comparative advantage. It was recognized and explained LONG ago by a guy named Ricardo who took the ball Adam Smith pitched and ran with it. Krugman more recently came up with a more complete explanation of its effects, but thats getting into nerd stuff.

    Lamson's reels that cheap are cast not machined and Teton has ceased production cuz they're out of money. Fly Fishing, Fly Fishing Gear, Fly Fishing Trips, Fly Fishing Techniques and News - MidCurrent

    (In the interest of full disclosure, I fish Ross, Lamson, Scott, Sage, Beulah, and St Croix, and voted for the "socialist")
    Hmm...Ross hasn't lowered price AT ALL on the Airius over the Rhythm, yet it is made overseas rather than in Montrose. They discontinued the Cimarron, a staple in their lineup in the standard arbor, $150 price bracket, and have made some cheap imported reels overseas that have less drag than a click and pawl reel, and are not precision made, but by golly, they are cheap!

    Would you rather fish a cast, American-made reel with a lifetime warranty, or a machined imported reel with a one year warranty for MORE MONEY? I am sorry, but I would rather have the cast reel due to the company who will back it for life.

    The "Socialist" has mine too, but that is of no consequence, but I would prefer to not have eight more of the same.

  10. Default Re: Ross Airius

    All this chat about how it's made kinda misses the point. How does it fish? If it's a good product at a great price, use it! It doesn't actually seem all that different from the Evolution except for the stainless vs. aluminum drag. It's made from bar stock and the CNC machines that cut these reels aren't run by billy-bob or chi-ho-kim. They're run by a computer and the stuff that's being fed into the computer was probably designed by "Franklin", the computer nerd down at Ross HQ. I have a hard time believing that just because the CNC machine is in China, the reel is inferior.

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